Jewelry buyers are becoming plenty loyal. Today, rather than trying to fill their jewelry chest with as many different brands as possible, many jewelry buyers are browsing jewelry from a single source. They’re looking by the brand, checking out watches, earrings, rings, and other items from a single jewelry maker. It’s possible today to find a person who swears by David Yurman jewelry, for instance. Down in Texas, it’s routine to find women who only wear Kendra Scott items. Simply put, becoming a jewelry brand loyalist is actually en vogue today in a way that it has not been in the past. Here are four benefits of browsing jewelry by brand.
The ability to match
More and more, top end jewelry makers are using distinct colors and styles. For instance, the popular Texas designer Kendra Scott released a line of jewelry inspired by things she found in Morocco. You can quickly match her colors and styles for things like earrings, bracelets, and more. If you’re looking at jewelry from multiple providers, then you won’t have this unique ability to match all of the items you’re wearing. When it comes to colors, this can leave you in a difficult position.
Many jewelry providers will offer bundled deals if you purchase more than one item. If you want the earrings to match your necklace, for instance, you’ll receive a discount on both items. This sort of bundling can ensure that you’re getting the best possible price on everything that you order. It’s an excellent option for individuals who plan to buy a lot, or even people who are purchasing gifts for their loved ones.
Taking advantage of clubs and offers
In addition to the bundled deals, people who shop by brand can often take advantage of bonus points and rewards programs. Many jewelers today are looking for people who are loyal to their brand. If you fall into that category, you might receive free offers and discounts. By buying more than just one item, you show the jewelry designer that you are the sort of customer who will come back for more. It’s a good thing that can save you money on the beautiful things you decide to buy.
Saving time and avoiding the obsession
You can sink a lot of time by scanning the Internet for 100 different brands. Most people just don’t have the ability to go through all of the options on the market today. When you shop by brand, you can figure out a style that you like and immediately see more things coming from that style. By doing this, you’ll save time, give yourself full access to the things that attract your eye, and save money at the same time.